About me
Hi! I’m Fernando, a Product and Motion Designer
with over 8 years working across fintech, SaaS, and healthcare. I've designed payment systems used by millions, built multi-brand design systems, and led end-to-end product experiences from research to handoff. Based in Recife, Brazil, working remotely, and open to international opportunities.
Always open to collaborate or exchange ideas.
Feel free to reach out!
Companies I’ve worked with
After living in Toronto for over three years, I’m now back in my hometown, Recife. Outside work, I enjoy biking around the city, exploring new cafés, and documenting everyday life through my camera.
Experience
Nov 2024 - Present
São Paulo - Brazil, Remote
Senior Product Designer
Bradesco
Member of the Investments team, designing user flows, reusable components, and interactive prototypes for mobile and web banking.
Collaborates closely with UX Writing and Customer Journey teams to align communication and experience.
Utilizing insights from the UX Research team, including research findings and metrics, to guide my design decisions and continually optimize the user experience.
May 2024 - Oct 2024
Recife - Brazil, Remote
Senior Product Designer
Clin Digital
Led design for Meu+ Odonto, Banco Mercantil’s dental-plan app.
Created a multi-brand Design System in Figma, documented in Zeroheight, improving consistency and workflow scalability.
Feb 2023 - Mar 2024
São Paulo - Brazil, Remote
Senior Product Designer
Superlógica
Led usability research with clients and stakeholders to identify friction points, translating findings into measurable UX improvements across ERP and mobile platforms.
Aug 2019 - Dec 2022
Recife - Brazil, Hybrid
Product Designer
Flexpag
Led the full design process for payment and POS products.
Supported the company’s exponential growth, from R$350k to R$90M in monthly revenue, while the team expanded from 20 to 180 people and the user base reached over 200 million potential users.
Nov 2018 - Jul 2019
Recife - Brazil, Remote
UX/UI Designer
Gowdock
Improved UX and UI for an e-commerce and delivery platform.
Redesigned core user flows, accessibility, and visual hierarchy across devices.
Feb 2015 - Mar 2016
Toronto - Canada, Freelancer
Graphic & Motion Designer
Creative Niche
Produced digital design and motion content for Canadian clients, focusing on visual storytelling and brand communication.
Created institutional videos, brand animations, and micro-animations to support marketing and communication strategies.
Skills
Visual Design
User Centered Design
Design Thinking
Information Architecture
Design System
Agile Environment
Wireframes
Prototypes
Desk Research
Responsive Design
Interface Design
Usability Tests
Motion Design
Front-end
Tools
Figma
Figjam
Miro
Jira
Lottie Animations
Webflow
Framer
Principle
Zeplin
Hotjar
Rive
After Effects
Cinema 4D
Visual Studio Code
Awards
Motion Design / 2019 / Recife
Winner of Adobe Behance Portfolio Review
Recognized for excellence in motion design during Adobe’s Behance Portfolio Review event in Recife.
Mentoring
Sharing what I’ve learned
I started mentoring designers through ADPList as a way to give back and share everything I’ve learned over the years. It’s been a valuable space for exchange, one that inspires me with every conversation.
